John LaRoy CEO of Apparel Redefined, and Ross Hunter, President of ROQ NOW, discuss their experiences in the printing and apparel industries, emphasizing the importance of partnerships, disruption, and community building.

They highlighted the need for innovation in digital transformation, software development, and supply chain management, and stressed the importance of streamlining operations and improving communication to create a more efficient and cost-effective industry.

Later, they discussed sustainability in the apparel industry, emphasizing the need for eco-friendly practices in manufacturing and the potential of technology to solve problems related to inventory turnover, waste, and quality.

Key Highlights

• Entrepreneurship, innovation, and education in the apparel industry. 6:33
• Evolving business strategies for apparel decoration, focusing on education and partnership. 12:25
• Sustainability in the apparel industry, emphasizing the importance of educating consumers. 15:55
• Apparel industry challenges and solutions, including digital printing, software development, and quality control. 20:23
• Innovation and growth in the apparel industry. 25:29

Presentation Transcription

Curt Anderson  00:02

Alright man, welcome. This is such a thrill what a wonderful opportunity. I’m with my good buddy John LaRoy from Apparel Redefined, John. How are you doing?

John LaRoy  00:12

I’m doing well, Curt. Glad to be doing this again. Hey, man,

Curt Anderson  00:15

we’re just we’re on a roll. Looks like you have a little company today. And so I know you’ve got your good buddy, your dear friend Ross Hunter Ross. How are you, man?

Ross Hunter  00:22

I’m doing great, Curt. Thanks for having me excited to be here. No, this

Curt Anderson  00:26

is great. So you know, we’ve got Apparel Redefined. I’ve actually been on site now John, you had this and you have the Ferrari of the printing industry? Can you just once you tee up like a little intro from your perspective, then we’re gonna we’re gonna dive into Ross’s world. Let’s once you start. Yeah,

John LaRoy  00:42

I mean, it’s a really good, really good analogy, the Ferrari, it’s Ferrari Rolls Royce, whatever McLaren top line you want to talk about in terms of DTG which stands for direct to garment. We did an exhaustive search for about two and a half years. Right before COVID A little bit into COVID Two, you know, we really knew that E comm you know, was not just a future but a really sustainable way to provide value to clients that were you know, probably either already in the the con game with print on demand, or gonna get into that game, but really wanted to achieve a screen print feel and durability with DTG and previous or prior to the rock now that didn’t exist. So we shopped all around, we did a ton of testing, wash testing. And you know, Matt rock met Ross and his team at Rock and really, really hit it off, you know, and all the things that we were looking for not just in the performance of the machine and the apparel and the print, but also from a partnership side which really really, you know, nailed nailed the deal for us.

Curt Anderson  01:46

Well, love it Ross man, Rolls Royce, we’re talking Ferrari, we’ve set the bar pretty high. So introduce, tell tell us a little bit about rock and how you’re making the world a better place.

Ross Hunter  01:58

Yeah. So again, thanks for having me. Rock is is an amazing brand that’s existed globally. For the last now 41 years. We just celebrated 40 and in 2023. So that was really exciting. As a company was founded by two brothers and Portugal out of a single car garage and turned into apparently the builder have Ferraris and Rolls Royces Rolls Royces here, you know, 40 years later, but we’re based out of Portugal, we’ve got a completely vertical facility there, close to a million square feet, which is really just impressive and fun to walk through. And really see how we’re taking raw materials all the way up to you know, what you saw and apparel redefines facility with the rock now, we came to us shores about 15 years ago, and you know, have really come to be you know, a market leader here in the United States, both in screen printing and, and digital printing. And five years ago started rock us which I lead an partner of, and, you know, if really went out and tried to take the industry by storm, not not by getting the equipment out there, but by really partnering with, with businesses. And I think that that, you know, something that resonated with John and something he said earlier, and it really is our mission, right to go out and be your partner in print. And what that means to us is, you know, being a business partner to people like John and helping be a part of their growth and, you know, be a part of their goals and where they want to go with what they’re doing. So, we do that, obviously, through tools, but also relationship building, you know, insurance in the industry, operational health, I mean, anything that we can do with our experience of, you know, coming from the industry prior to getting in, you know, on the equipment side. Alright, that’s

Curt Anderson  03:58

fantastic. I’m going to dive a little deeper. Let’s go into your background. We’re going to dive we’re gonna take a deeper dive into rock and again, John, how you’ve partnered with Ross’s team and just what it’s taking you to the next level. But Ross does lay a foundation kind of what’s your background? I believe you’ve come from the industry and what attracted you to rock? Yeah,

Ross Hunter 04:15

so um, I have a  degree in in printing, believe it or not, so I kind of nerded out on this in college, West Texas a&m, I they had a printmaking program as part of their fine arts program. And so I actually have an emphasis decree on printmaking which is pretty cool. So I got into it then and you know, went out I always had an interest in business I started my first business technically in third grade and then first real business when I was 16. With my own EIN and the whole nine and making money and so I kind of paired my passion for art and business and said how do I make money doing this? And started a company out in LA grew it and we did apparel day fruition just like John does. And it was a great ride. And I had kids and life changes, and we kind of wanted to get out of Southern California. So, you know, sold that business and kind of took a six month break, sort of figuring out what my next move was. And this rock opportunity came up through a partner of mine now that I had worked with doing some consulting and stuff with for about nine years specific to education in our industry. And we decided to tear this brand out and form a partnership with with rock and Portugal and rock us was formed. And, you know, it was a month before COVID hit, but mostly signed papers. So I gotta tell you starting a new company, and then having the entire world shut down for three months was was quite a ride. But we took that opportunity to really focus on our mission or vision, our values really build, you know, an exciting company with an exciting culture, you know, and put a lot of emphasis behind our partners. I mean, we don’t have customers, we have partners. And that’s been our mission ever since. And it’s, it’s been a really cool, really cool thing to be a part of.

Curt Anderson  06:11

So, John, let’s go here. So why don’t you love the entrepreneur in the garage, and it turns into the Ferrari like, that’s just such a great story. Now, you talked about the due diligence, two and a half years that you discovered rock, share a little bit since since the rock has come into your world into your business? What are some of the changes that you’ve seen? What are you super excited about by partnering with Ross and a team?

John LaRoy  06:33

Yeah, I mean, it’s, it’s a whole new world in terms of experience, right. You know, we’ve talked a little bit on a couple other podcasts how the American economy went from a product economy to a service economy to an experience economy. And I feel like rock is all three of those, right, you have the products, you have the service, and you have the experience, because, you know, we don’t ask and Ross is here, and Ryan shows up and we go on events, we go on tour, I’m sorry, tours, we go on trade shows and other types of events. And, you know, there there is, there’s business to be done. But then there’s also the relationship building. And our industry, you know, as as big as it is, because, you know, everyone’s got t shirts, and everyone’s got decorated apparel, polos, hats, what have you, it’s still relatively small, in terms of the amount of people that are doing it, doing it very well and take pride in it. It’s a pretty small circle. So getting in front of those people, and talking with those people, how we can collectively push your pull the industry forward, is really important. And none of that really happened for me. For the previous, I’d say 16 years of my career. And in the last four years, there’s been a lot of advancements, just in networking, relationship building, and planning for the future, and not just planning for the future of apparel redefine, but planning for the future of the industry. What’s interesting,

Ross Hunter  07:57

you know, you look at that timeline, you know, four or five years, right, and one of our big missions when we started, it kind of comes from a past culture of another company that we were founded of, but it was really to be disruptive as an industry, right. And when I got into this industry, a little bit before you did, the walls and the barriers of to get information, we’re, I mean, sky high, right? If you had a problem, if you needed something, I mean, it was almost impossible to figure it out. And at the end of the day, it’s an art form, right? So I got into it with this degree. And I’m like, are this is simple, right, I printed my first T shirt. I mean, it looked like shit, right? It did not turn out because I didn’t know I knew what to do on paper and no clue what to do on textile. And it was hard to get information. And so you know, even dating back to when I owned my other company, giving information other people was super important to me. And we’ve carried that over into, you know, kind of our, our values our mission or mantra right at Rock, which is how do we create a community within the industry. So we’re, you know, really deeply connected with software providers, you know, for operations, we’re connected within providers, we’re connected with blames providers, right, and we’re trying to create one place where people can go, they can be comfortable, they can be with like minded individuals, and they can get access to everything that they need to make their business successful. You know, and, and that’s, I think, been a big part of our relationship that I’ve seen, you know, John calls me Do you know, anyone here, and it’s like, you know, what I do? Let’s, let’s get in touch. Let’s have those conversations. And that’s the fun stuff for us to be a part of, because then he goes out and ventures off and then we get to learn new things about you know, new software, new technologies that are out there, which just gives us the information to help other people so it’s been a cool center. Yeah,

Curt Anderson  09:54

I love that. And Ross, you just really segue kind of the question I was leaning towards, you know, when I’m here I mean, what I’m sensing and what I’ve seen firsthand is just top level qualities, we’re seeing innovation. But I also I’m gonna start into the entrepreneurial spirit that I’m that I’m hearing from you, you know, as a previous entrepreneur going to the rock, and I know, John, that’s what attracted you. How does a company see there’s a company out there? You know, John, you deal with tons of entrepreneurs, and you’re like, you don’t man, I really like to get that entrepreneurial spirit. Ross, any advice? Suggestions? How has Rockton such a great job creating that culture of innovation, quality, and that entrepreneurial spirit? All in One,

Ross Hunter  10:32

I think, you know, we really align with lifelong learners. And I always find that, you know, most entrepreneurs come from that pedigree. I’m sure John has at least 10 business books sitting in his office right now, I can almost guarantee it. You know, and I’m a lifelong learner, and our team is full of lifelong learners. And we really promote that within our culture. And I think, you know, the biggest thing that we tried to do to bring people in want to get into it is to educate it’s educate first, right? There are people that aren’t cut out to be in this industry that we talked to and say, you know, what, you’re not ready yet. Why don’t you start here, take a class, you know, and we have classes all over the country, and access to education all over the place, make sure this is what you want to get into, make sure you understand what market you’re trying to go into. And, you know, we provide tools, blogs, videos, classes, phone calls, I mean, I still coach people that I taught how to get into this industry over 17 years ago, that will still pick up the phone that are in it today and call me and their business has grown. Right. These are people that started printing on a two color manual process and now have three or four autos. And, you know, they run into new business challenges. So I guess my advice is get educated, you know, and be eager to learn.

Curt Anderson  11:54

Yeah, I love that. John, and we talk a lot, you know, Ross, you might like like this tagline, we’d love to talk about how do you teach the competition? You know? And so what I’m hearing not only you guys eager, eager learners, you’re also actively as educators, John, is what we’re doing with these videos. And you know, and I know for a fact, Ross, you’re correct. John has tons of business books and quotes all over the building. John talked a little bit about your passion, your dedication to education for your customers, your clients in ties in with the relationship here with Brock?

John LaRoy  12:24

Yeah, I think that’s, you know, one of the reasons of the evolution of the business is you educate your customers, the best application for what they’re trying to convey, which is their brand, you know, and your brand equity. And as we’ve grown up in this industry, you know, 19 years ago, we only did screenprint, it’s like, well, if we want to be that partner, for our client, as a contract decorator, we’re going to continue to extend our extender, our toolkit, so we say, you’re not going to screenprint a, you know, a Patagonia polo, you know, you need to embroider that, you know, so, added embroidery, and then the digital technologies and graphic design and lasering, and everything that comes along with being that complete solution for that partner that wants to be able to convey their brand, you know, at a corporate level, school level, whatever, whatever it can be. But again, now getting to that point where we have the toolkit, what is the best way to convey that message that brand through decorated apparel, and there’s, there’s a bunch of different ways of doing and you got to really understand, you know, all the different components that are going into it, the fabric, the timeline, the goal, the execution, you know, what, what message, what level what price point you’re trying to get at, and there’s a lot of different things out there. But then, you know, one of the things that we talked about, too, is, what does a good partner do? Right? A good partner will challenge you, a good partner will communicate with you, and a good partner will provide value. So when we talk about those three things with our customers, we want to make sure that we’re delivering all three of those consistently, and building out this this business and really, you know, 19 years in, I always say this, like, it doesn’t matter if I was making brake pads, cars, chairs, screen printing machines, our goal number one is to be the best. Not the biggest, right? The size will come. But focus on being the best, right? And that’s all aspects of the business. And it over time it’s happened it’s happened slow. We always want things to go faster. But you know, this is a manufacturing industry, you know, is light manufacturing, whatever Warzone here in Cook County, but when you specifically deal with a ton of manufacturing companies, and it always just amazes me, you know, he talked about rock, having 100,000 square foot of a million square foot of production, and all the components that go into fricking making a t shirt. It’s unbelievable. You know, I talked about it’s 65 Hands that go into making a t shirt from the cotton all the way to the print to getting it out the door. That doesn’t include making the equipment that makes it As those logos go on the shirts, so education in terms of just whatever we can do to help your brand, but also the process, because what we’re doing here today, you know how the sausage is made, we’re here in Chicago, more and more, because of the digital platforms that exist that didn’t exist 10 or 15 years ago, 19 years ago, the right customer is interested on how stuff is made. So part of the education is kind of a peeling back the curtain come in our shop, watch how it’s done, see it, feel it, touch it, because one of the big kind of last horizons, we learned at thread X is like, e commerce, one of the things when you’re selling apparel is how’s it gonna fit, right. And there’s that something that you can’t totally bridge digitally yet. So still being able to provide a sample, get the touch, get the feel, come on into the facility, is really important. And that builds that connection and that partnership that that we’re really proud of, and continue to build,

Ross Hunter  15:55

I think, to educating, I mean, going back to when I decorated, we were big on educating our clients too, it just eliminates so much post issue, because when they see what goes into it, I mean, it really opens people’s eyes, it’s kind of funny, you know, I’ll go to different places to get my hair cut. And you know, sit down, and there’s always the conversation, what do you do? And I always have a hard time explaining it, right? It’s like, okay, it’s we manufacture capital equipment, and the apparel decoration space, and I kind of get these like, see, you make T shirts, and I’m like, Well, no, we make the equipment that prints the image on the shirt. And you kind of get this funny look all the time. And people don’t realize, I mean, this is close to a $20 billion a year industry just in the US, right? And it’s I can’t look in your closet, you know, but when you can educate that client who thinks that literally we just stand in here, press a button and like the magical you know, Carolina blue shirt with three color in print sleeve back in front just appears. And so they want to argue about costs, and that’s what causes a reason or bottom in the industry. If we educate the consumer more, we’ll get out of the race to the bottom, because people understand 65 hands, you know, have touched this thing. That’s not cheap. You know, to color brown

John LaRoy  17:21

t shirt selling for 10 bucks.

Curt Anderson  17:24

Yeah, so Ross, I don’t have that problem at the hair salon. So I don’t have to explain. But so see, John, see, he had to throw that in there. But I’m just teasing. So that was not meant to be and see your hurt my feelings? I have I have liquid death and V and I have I have hear me talking with you two gentlemen. So Ross, let’s go here. How about sustainability? That’s a certainly hot buzz. John and I talked about that. What’s Where do you guys stand at Rock? As far as sustainability goes? Yes,

Ross Hunter  17:52

we do. I mean, from a Portugal standpoint, in manufacturing, we try to be as sustainable as absolutely possible there, there’s a lot of green initiatives that go into actually making of the equipment, which is really important. You know, to us, it’s really important to Portugal, to the land that they’re on. I mean, it’s a really, you know, beautiful place, right? So, you know, it starts there, I think for us, you know, we’re we worked with Tom Ford just did plastic, which he gave away a million dollars to the company that could create a sustainable single use plastic, which all of our shirts get folded and bagged and wrapped, and when they go to retail, so I’m not talking about you know, bulk orders, but for retail. So those things would be biodegradable, we’ve participated in those programs. And then again, we just do a lot of education around how to pick a better blank. You know, I think that the what people don’t realize is, this is the biggest problem of waste. And in what we do you know, what happens to that old t shirt, when you’re done with it, maybe you take it to Goodwill, or you donate it, or maybe it ends up in your trash can and when you look at, you know, the amount of cotton, it’s, you know, and then polyester and all that kind of stuff. I mean, it’s it’s a huge problem that people don’t realize, we try to educate on that. And frankly, printing on a better shirt leads to larger margins. I mean, there’s a lot of business reason to do these things. And I think people are just unaware of it. And again, I think that’s more about educating the consumer than it is about educating someone like like John on it, like he needs to know what’s available, but if we can educate him, he can educate the consumer. The consumer is the one that really is like man, I want to make that impact with that T shirt that I’m buying. So you know we take a big stance on it’s very important to the company or I mean our equipments green. You know what, there’s that nice play there. Physically green also the color of money. So, sustainability money. I mean,

Curt Anderson  20:01

show me the money. And John, we did a deep dive Ross, you’re gonna love this, we did a deep dive on Justin time apparel, you know, print on demand. And you know, John Luke, why don’t we just hit that real quick on boy the inventory turnover or you know, the less waste of material, you know, clothes, clothing? Just, let’s hit that real quick. Yeah,

John LaRoy  20:22

I mean, again, all of these problems are accelerated and potentially fixed by technology, right? You know, 15 years ago, if you wanted to start a brand or was a different process you had to go through. Now if you have a camera, and an Instagram profile, you could start a brand and start selling merch tomorrow. And if you have a million followers, you could sell a lot of merch. And the old ways you would have to, you know, create your designs, get them printed and hold them in a warehouse. And if they never sold, now, you could have 100,000 T shirts that never sell. Or you’ll just have gaps, you know, your Forex is never sold. But your smalls did. And then you go reprint them and then it never sells and you just had that over and over again. But you now have this problem augmented because you have more people that are willing and wanting to start a brand. And if you don’t do it the right way, you know, with zero inventory, print on demand, you’re going to have that problem, you know, exponentially bigger. So the print on demand really solves it, but you still have the people that want the quality, right? So they’re, they’re like, I’m not going to get involved in the print on demand space, because I’m a snob, and it’s in a good way. And I want the same quality in terms of feel and durability. So I’m going to commit to staying to strainprint will enter the rock now and enter the print on demand at that type of quality where you can you can really eliminate two problems with one application. And, you know, more than just a sustainability. You know, like you, you hear one of my biggest things that I don’t, that I really don’t like is being a hypocrite, right. And you see all these influencers and everyone’s got a gold company, you know, everyone Hey, you got it. I trust these guys invest in gold. This is the company Boyd like everyone, you know, you turn on any any news channel, everyone’s invested in gold, which I don’t think is a thing. But I gotta stand behind my product, right? Because at the end of the day, I’m producing it. And if there’s a problem, I have to solve it. And when we talked about durability we talked about feel is truly the case, because we’ve been screen printing for 19 years. And we know what the expectation is from all the big boys out there. And we weren’t ready to commit to something until we knew we could stand behind it. And that’s what we feel we have with them. All. Right. All right. Ben

Curt Anderson  22:41

Ross, I What a great conversation. This is, man, I can keep you guys all day. So I know we want to start winding down. A couple quick questions for you, Ross. Sure. Little bit future. What are you super excited about? You know, from rock standpoint, from the apparel industry? What’s like, just really getting your fire burning?

Ross Hunter  23:02

There’s a lot of answers to that. There’s a lot happening in the industry right now. So I mean, for us, it’s keeping up with with the amount of change, you know, I mean, Digital’s obviously very prevalent. So it’s continuing to develop and refine that technology that is here at apparel redefined is really important. I mean, there’s a lot of problems that have yet to be solved, right with the digital process. Whether it be you know, inside tag printing, or it be printing out 100% Poly, I mean, there’s there’s just a lot of fabric concern still, that exists. So as continuing to formulate work through those problems. You know, DTF has hit the market like Storm, which for those listening is direct to film. And that’s a new challenge, right. And so we’re trying to play in that space and understand how rock can can come in and help. I think the biggest thing I’m stoked about is where I see our industry finally going for the first time with business operational software, which we have not had. And it’s something that we’re involved in on a few different fronts. We’re excited that all of our all of our machines now will accept a gateway, and can be networked online, which will allow operators and business owners to feed in data from their systems and get out real time production data, which allows them to actually run KPIs on their businesses to understand their true production output, how much money they’re making. So that’s what’s got me really jazzed right now is everything that we’re doing in the software space. And I think that we’re gonna see this industry kind of turn another corner, and the next probably year to three years. I think we’re on the just tipping point of a lot of this stuff happening. And it’s exciting. cuz, you know, there’s a lot of great business owners and business people that are in this industry that want more and haven’t been able to get it because no one’s made it. You know, it’s only the Giants out there that have when paid millions of dollars to develop their own, but there hasn’t been a gold standard yet set for, you know how to run operations from a software standpoint and have everything communicate all in one place. And we’re, we’re excited to be on the forefront of that.

Curt Anderson  25:29

Excellent John Wood, anything you want to add to that?

John LaRoy  25:31

Yeah, I would, I would just say, you know, what I wanted to do it 15 years ago is like reinventing archaic industry. Right. You know,

Ross Hunter  25:42

that’s a cool mission. By the way. I like that barter, yeah.

John LaRoy  25:46

It’s an essential industry. I mean, people were still wearing clothes, they’re in a pandemic, most of them. And there’s a lot of inefficiency in like, for the past 60 years, screen printing is really done the same way. And then the last five, there’s been a lot of innovation, mainly in pre press, digital, obviously. But the next frontier is that software, because you have, you know, four to five interested parties to make a t shirt at a really, really good price. And so much has to happen. And you saw like with the supply chain breakdown, the the extreme shortage of stock of T shirts, which was crazy. But then just getting these companies that communicate like, you know, in your world, Kurt and a lot of manufacturers you talk to, you know, I didn’t know what EDI meant five years ago, you know, Edi API, all these different protocols that exist out there to connect business software and platforms. You know, again, five years ago, if you want to place an order with blanks with any distributor, got to pick up the phone. And now we have live inventory. But then getting those platforms to talk to the business software platforms and order placing software, and the front end stores that are doing the online retailing for all different, it’s starting to get there. Which is good, because everyone is compared to Amazon, we’ve talked about this all time, right? You know, Amazon, they do do some custom products, but the bulk majority of what they sell is a finished goods, drop it in a box and ship it out. And you’re getting that stuff same day. You know, when people expect that, you know, most of the time most people didn’t buy anything online 15 years ago,

Ross Hunter  27:26

everything. If it doesn’t come same day, I’m like, I’m mad at Amazon. I’m like, What is this? So

John LaRoy  27:34

like now do that ad for different print locations, and try to get that done, you know, what was accepted before it was three to four weeks now is down to three to five days. And that’s only going to continue to get shorter and shorter. And the only way that’s going to happen is not less communication but more communication between all the interested parties or shareholders in that process, which is a lot. So yeah, that’s that’s what I’m excited for.

Curt Anderson  27:59

Well, fantastic. Super exciting. Just hearing the innovation, the excitement, the enthusiasm for your industry Ross promise. One last question for you, my friend, longtime entrepreneur, bringing this entrepreneurial spirit into rock. And for folks like John the ROI at apparel redefined. If you were to go back in time, or see like see new entrepreneurs out there, or say like the young Ross or the young John 19 years ago, that was just starting out their entrepreneurial journey, best business advice that you ever received, or that you would like to pass on to our new entrepreneurs out there. That’s this put you on the spot. Best advice that you ever received?

Ross Hunter  28:45

Honestly, I mean, I got a lot of directions with this. But I think the biggest thing is, trust yourself, and don’t be afraid. I mean, it sounds very basic. But you know, I think there’s a lot of great ideas out there the live inside people. And you know, there’s a reason that only what, less than 5% of people owned businesses, something like that. Right. It’s I don’t know what the exact statistic is, and just don’t be afraid, you know, it’s okay to fail, fail forward. So I’ll just keep going with what I’m saying right now. But you know, learn learn from your mistakes. I think, you know, a lot of people give up too soon on themselves. And there’s always support out there. There’s always education. It’s not that scary. We’re just people. And I think that that’s always interesting to me. It’s like, you know, I’m just someone that took a risk and I believed in myself, and that’s what got me to where I’m at today. So take the risks, believe in yourself and don’t be afraid of failure.

Curt Anderson  29:52

I think that is brilliant advice, my friend. Trust yourself and here’s, you know, you grew up the 5% we can pulls out in this, four out of five businesses fail in the first five years, four out of five businesses and then it perpetuates through you know, with every five year cycle, you think of what happened with rock, you guys are in your ninth fifth year cycle, you’ve completely defied odds. You’re an anomaly and just doing great things for entrepreneurs like John LaRoy here, and apparel redefined. So we commend you back.

Ross Hunter  30:22

Sorry, I gotta add this to, if you’re one of the people, if you’re one of the four out of five, dust off your britches and get back to it. Okay, I’ve seen too many entrepreneurs stop and just go back to something they hate. Go, don’t do it. I have friends of mine that went through the pandemic and lost millions when dead broke. Oh, wow. Three years later retired. Yep. pick back up and went. I mean, just pick yourself back up and go. Man,

Curt Anderson  30:57

John, you ready to run through a wall right now or what? So I guys, any parting thoughts, words of wisdom that we as we close out anything else you want to share?

John LaRoy  31:08

No. I mean, again, thank you so much. Curt, thank you for your patience. I know we’re against your schedule here a little bit. But hopefully this was good.

Ross Hunter  31:17

Or Thank you, John. Thanks for having me. Anytime you guys want to get together again, happy to be a part of this great.

Curt Anderson  31:24

We definitely need to in ROSS next time we I need to be on site with you. And we’ll have the machine behind us. And just so you know, we can go back, go back to pair redefines website. First off, you go on the website, right on the homepage. There’s a wonderful video of a product coming off the line. And then we’re also we did a nice little livestream right in front of your machine. And we got that we actually display that and walk around with my laptop showing it in action. So it’s a really it’s a thing of beauty. So guys, thank you. We’re gonna close it out. And John will be back we have another awesome guest next week. So we’ll be back next week.

John LaRoy  31:56

Awesome. Thanks, Kurt. Thanks, everyone.